Hospitality And Tourism Management
- Social Sciences
- 300 level
- 2 credit units
- 126 pages
- 15 units
This course, Hospitality and Travel Management (TSM 348), is designed for B.Sc. Tourism Studies students specializing in Hospitality and Travel Management. It provides a comprehensive overview of the hospitality and tourism industry, covering its development, organization, and services. The course explores the fundamentals of geography, sales and administration procedures, and the economics of the industry. It also examines hotel classifications, leadership, and labor relations, equipping students with essential management skills.
About this course
- Difficulty
- Intermediate
- Study hours
- 195 hours
- Maths
- Basic
- Content
- Theoretical
- Practical work
- No
- Assignments
- Tutor Marked Assignments
- Final Written Examination
What you'll read
The real module and unit structure of TSM348, taken from the course material NOUN publishes.
- UNIT 1 MARKETING A FULL HOUSEPage 62
- UNIT 2: CLASSIFICATIONS OF HOTELS AND SERVICESPage 70
- UNIT 3 THE ECONOMICS OF THE HOSPITALITY AND TRAVEL INDUSTRYPage 79
- UNIT 4 PRICING SYSTEMS AND THE HOSPITALITY AND TRAVEL INDUSTRYPage 85
- UNIT 5: LEADERSHIP AND MANAGEMENT IN THE HOSPITALITY AND TRAVEL INDUSTRYPage 95
- UNIT 6: LABOUR RELATIONS IN THE HOSPITALITY AND TRAVEL INDUSTRYPage 102
One paragraph, so you can see how it reads
TSM348 · UNIT 1 INDUSTRY OVERVIEW
Travel, being the third determining factor that influences and sustains the hospitality and travel industry derives its historical development from five perspectives as follows. (McIntosh and Goeldner, 1999, p.75).
What you should be able to do
- Explain the historical development of the hospitality and travel industry.
- Describe the organization and operations of the tourism industry.
- Discuss the different classifications of hotels and services.
- Apply marketing principles to the hospitality and travel industry.
- Analyze the economic impact of tourism on local and global economies.
- Evaluate leadership and management practices in the hospitality sector.
- Understand labor relations and union activities in the industry.
What it prepares you for
- Hotel Manager
- Restaurant Manager
- Travel Agent
- Tour Operator
- Event Planner
- Hotels
- Restaurants
- Travel Agencies
- Tourism Boards
- Event Management Companies
Where it gets hard
The units students slow down on, and what makes each one heavy.
- Module 2 Hospitality Administration
Unit 3: Computer Reservation Systems
Understanding the complexities of computer reservation systems requires grasping technical details and practical applications.
- Module 3 Classifications of Hospitality Services
Unit 4: Pricing Systems and the Hospitality and Travel Industry
Analyzing pricing systems involves understanding economic theories and their practical application in the hospitality industry.
A suggested way through it
13 weeks, about 48 hours in total. Yours will differ.
- Week 1Course Guide
Course Guide · 3 hours
Read the course guide to understand the course structure, objectives, and assessment methods.. Familiarize yourself with the course materials and recommended textbooks..
- Week 2Module 1 A Historic Perspective
Unit 1: Industry Overview · 3 hours
Read Unit 1: Industry Overview to understand the development of the hospitality and tourism industry.. Relate the development of the industry to world events.. Study the history of services rendered by the industry..
- Week 3Module 1 A Historic Perspective
Unit 2: How the Industry Works · 3 hours
Read Unit 2: How the Industry Works to explain the organization of the hospitality and tourism industry.. Describe the operations of the hospitality and tourism industry.. Analyze the impact of changing travel patterns and modes of travel on the industry..
- Week 4Module 1 A Historic Perspective
Unit 3: Rail, Ground Transportation and Accommodation · 3 hours
Read Unit 3: Rail, Ground Transportation and Accommodation to explain the importance of rail as a means of mass transportation.. Discuss the importance of automobiles in the growth and development of accommodation.. Discuss the challenges and demands facing accommodation institutions due to technological advancement..
- Week 5Module 1 A Historic Perspective
Unit 4: Tours, Cruise and Administrating Procedures · 3 hours
Read Unit 4: Tours, Cruise and Administrating Procedures to describe the services offered by cruise liners.. Discuss the importance of cruise ships as a means of transportation.. Describe the various segments of the cruise market..
- Week 6Module 1 A Historic Perspective
Unit 5: World Geography and Documentation · 3 hours
Read Unit 5: World Geography and Documentation to state the similarities and differences between geography and geographers.. State the skills you need to study maps.. Distinguish between landmark, climate, and population in relation to the hospitality and tourism industry..
- Week 7Module 2 Hospitality Administration
Unit 1: Sales and Administrative Procedures · 3 hours
Read Unit 1: Sales and Administrative Procedures to state the relationship of sales, advertisement, and marketing.. Describe the different approach tools for successful sales.. Analyze various means of advertisements and public relations..
- Week 8Module 2 Hospitality Administration
Unit 2: Domestic, International Fares and Ticketing · 3 hours
Read Unit 2: Domestic, International Fares and Ticketing to discuss domestic and international flight fares.. List the roles of domestic and international regulatory organizations.. Explain the use and importance of ticketing..
- Week 9Module 2 Hospitality Administration
Unit 3: Computer Reservation Systems · 3 hours
Read Unit 3: Computer Reservation Systems to discuss the importance of the computer reservation system.. Explain the dimensions of communication for the hospitality and tourism industry.. Describe specific reservations systems..
- Week 10Module 2 Hospitality Administration
Unit 4: The Role of Travel Agents and Tour Operators · 3 hours
Read Unit 4: The Role of Travel Agents and Tour Operators to describe the responsibility of a corporate travel manager.. State the functions of travel agencies and tour operators.. Outline the importance of Destination Management Companies (DMCs)..
- Week 11Module 3 Classifications of Hospitality Services
Unit 1: Marketing a Full House · 3 hours
Read Unit 1: Marketing a Full House to explain what marketing means in the hospitality and tourism industry.. Discuss the marketing mix and the forces on the marketing mix.. Discuss the marketing program and plan..
- Week 12Module 3 Classifications of Hospitality Services
Unit 2: Classifications of Hotels and Services · 3 hours
Read Unit 2: Classifications of Hotels and Services to classify different hotels.. Differentiate between accommodation and food sector.. State the peculiarities between city centers, resorts, and airports..
Unit 3: The Economics of the Hospitality and Travel Industry · 3 hours
Read Unit 3: The Economics of the Hospitality and Travel Industry to explain the term tourism and why people are usually motivated to travel.. Explain growth in the hospitality and tourism industry.. Discuss the impact of changing travel patterns and changing modes of travel in the industry..
- Week 13Module 3 Classifications of Hospitality Services
Unit 4: Pricing Systems and the Hospitality and Travel Industry · 3 hours
Read Unit 4: Pricing Systems and the Hospitality and Travel Industry to discuss pricing systems in the context of two perspectives.. Name the characteristics of supply and demand.. Compare market structure and pricing decisions..
Unit 5: Leadership and Management in the Hospitality and Travel Industry · 3 hours
Read Unit 5: Leadership and Management in the Hospitality and Travel Industry to explain the term leadership.. Describe the characteristics and attributes of leaders.. Differentiate between leadership and management.. Identify managerial skills and functions..
Unit 6: Labour Relations in the Hospitality and Travel Industry · 3 hours
Read Unit 6: Labour Relations in the Hospitality and Travel Industry to explain the developments and growth of labor unions.. List the main functions of the labor union.. Describe bargaining power and process.. Discuss strategies, tactics, and trade-offs involved in the negotiation of agreements..
Preparing for the exam
- Review all study units and focus on key concepts and definitions.
- Practice answering past examination questions to familiarize yourself with the exam format.
- Create summaries of each module to consolidate your understanding of the material.
- Participate actively in tutorial sessions to clarify any doubts or difficult topics.
- Allocate sufficient time for revision and ensure you understand the practical applications of the concepts.
- Focus on understanding the economic principles and their impact on the hospitality and travel industry.
- Review the roles and responsibilities of different stakeholders in the industry.
Questions students ask about this course
What is TSM348 about?
This course, Hospitality and Travel Management (TSM 348), is designed for B.Sc. Tourism Studies students specializing in Hospitality and Travel Management. It provides a comprehensive overview of the hospitality and tourism industry, covering its development, organization, and services. The course explores the fundamentals of geography, sales and administration procedures, and the economics of the industry. It also examines hotel classifications, leadership, and labor relations, equipping students with essential management skills.
How many units does TSM348 have?
TSM348, Hospitality And Tourism Management, has 15 units across 3 modules, over 126 pages of course material. You can read it one unit at a time.
How many credit units is TSM348?
TSM348 carries 2 credit units, at 300 level in Social Sciences.
Is TSM348 hard?
TSM348 is rated intermediate level, with basic mathematical content. It is mostly theoretical work.
How long does TSM348 take to study?
About 195 hours of study, spread across its 15 units.
How is TSM348 assessed?
TSM348 is assessed by Assignments, Tutor Marked Assignments and Final Written Examination.
What can I do with TSM348?
Hotel Manager, Restaurant Manager, Travel Agent, Tour Operator and Event Planner.