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ENT414

Venture Creation And Growth

This course explores the start-up process of a new venture and strategies for its growth. It covers various aspects of new venture creation, growth, and development, from idea generation to business operation diversification. Topics include business enterprise concepts, record-keeping, marketing, and business growth theories. The course aims to equip students with the knowledge and skills necessary for creating, managing, and developing successful business ventures.

About this course

Difficulty
Intermediate
Study hours
200 hours
Maths
Basic
Content
Theoretical, case study
Practical work
No
How it is assessed
  • Assignments
  • Tutor marked assignments
  • Final examination

One paragraph, so you can see how it reads

ENT414 · Unit 1

There are no compulsory textbooks for this course. However as you go through the course, you will observe that some textbooks are recommended often. This shows that it is crucial to a number of units.

What you should be able to do

  1. Explain the concept of business enterprise and entrepreneurship.
  2. Identify and evaluate business opportunities.
  3. Develop a comprehensive business plan.
  4. Apply marketing strategies for new ventures.
  5. Analyze the financial feasibility of a business project.
  6. Understand the legal and ethical considerations in business operations.

What it prepares you for

Careers
  • Business Owner
  • Entrepreneur
  • Business Manager
  • Business Consultant
Where it is applied
  • Small and Medium Enterprises (SMEs)
  • Start-up Ventures
  • Consulting
  • Retail
  • Manufacturing

Where it gets hard

The units students slow down on, and what makes each one heavy.

  • MODULE 3

    Unit 2: Theories of Business Growth

    Theories of business growth require understanding of complex economic models and strategic decision-making.

  • MODULE 5

    Unit 2: Feasibility Report and Business Financing

    Financial feasibility analysis involves complex calculations and understanding of financial statements.

A suggested way through it

Suggested

13 weeks, about 60 hours in total. Yours will differ.

  1. Week 1MODULE ONE
    • Unit 1: Business Enterprise · 4 hours

      Define business enterprise and entrepreneurship.. Identify factors influencing business location.. Conduct environmental scanning for a new business venture..

  2. Week 2MODULE ONE
    • Unit 2: Going into a Business Venture · 4 hours

      Analyze motivations and strategies for starting a business.. Evaluate the advantages and disadvantages of solo vs. team ventures.. Choose a product and market entry strategy..

  3. Week 3MODULE ONE
    • Unit 3: Entrepreneurship's Need for Capital · 4 hours

      Identify sources of financing for new business ventures.. Understand intellectual property rights and their importance.. Examine government policies on entrepreneurship..

  4. Week 4MODULE TWO
    • Unit 1: General Record-Keeping in Business Venture · 4 hours

      Identify various types of records in a business venture.. Learn techniques of record keeping in respect of various categories of business enterprises. Learn the importance of different types of records in a business venture.

  5. Week 5MODULE TWO
    • Unit 2: Business Accounting Records · 4 hours

      Identify the different types of accounting records in business ventures. Know the importance of these various records of account in business organizations. Learn how to maintain these books of prime entries in business ventures.

  6. Week 6MODULE TWO
    • Unit 3: Laws Relating to Business Operations in Nigeria · 4 hours

      Learn about the laws that govern the operation of various business ventures in Nigeria. Understand Custom law, Partnership law and Patent law. Understand Standard Organization and Company Allied Matters Act.

  7. Week 7MODULE 3
    • Unit 1: Marketing · 4 hours

      Explain marketing activities of new business venture. Understand growing and developing business ventures. Understand Products and service and selling propositions of new business ventures..

  8. Week 8MODULE 3
    • Unit 2: Theories of Business Growth · 4 hours

      Understand Theories of business growth. Understand Strategies for growing business enterprises. Understand Product and service firm growth.

  9. Week 9MODULE 3
    • Unit 3: Stages of Business Venture Growth · 4 hours

      Learn the characteristics of the various stages of business venture growth. Understand Business enterprises growing techniques. Understand Business management techniques after maturity stage of growth.

  10. Week 10MODULE 4
    • Unit 1: Entrepreneurship Development · 4 hours

      Understand Concept of entrepreneurship development. Understand Definition of an entrepreneur. Understand Definition of intrapreneur.

  11. Week 11MODULE 4
    • Unit 2: Characteristics of Entrepreneurs · 4 hours

      Understand Various types of problems associated with start-up business through management of business enterprise. Understand Essential skills an entrepreneur requires.

  12. Week 12MODULE 4
    • Unit 3: Driving Force of Entrepreneurship · 4 hours

      Understand Entrepreneurship driving forces. Understand Creative ideas and risk bearing. Understand Environmental variables.

    • Unit 4: The Development of Entrepreneurship · 4 hours

      Understand The Development of Entrepreneurship. Understand Business Environment. Understand SWOT Analysis.

  13. Week 13MODULE 5
    • Unit 1: Business Value Creation · 4 hours

      Understand Business and New Value Creation. Understand What is Business?. Understand Objectives of Business Venture.

    • Unit 2: Feasibility Report and Business Financing · 4 hours

      Understand Feasibility Report and Financing. Understand Components of Feasibility Report. Understand Feasibility Report.

Preparing for the exam

What to do
  • Review definitions of key entrepreneurship concepts from Unit 1.
  • Practice creating a SWOT analysis for a sample business idea.
  • Study different marketing strategies and their application to new ventures (Module 3).
  • Focus on understanding the components of a feasibility report (Unit 5.2).
  • Create a business plan outline, including financial projections and marketing strategies.
  • Review all Tutor Marked Assignments (TMAs) and their feedback.
  • Allocate study time evenly across all modules, focusing on areas of weakness.
  • Practice time management techniques during study sessions to simulate exam conditions.

Questions students ask about this course

What is ENT414 about?

This course explores the start-up process of a new venture and strategies for its growth. It covers various aspects of new venture creation, growth, and development, from idea generation to business operation diversification. Topics include business enterprise concepts, record-keeping, marketing, and business growth theories. The course aims to equip students with the knowledge and skills necessary for creating, managing, and developing successful business ventures.

How many units does ENT414 have?

ENT414, Venture Creation And Growth, has 20 units across 5 modules, over 168 pages of course material. You can read it one unit at a time.

How many credit units is ENT414?

ENT414 carries 2 credit units, at 400 level in Management Sciences.

Is ENT414 hard?

ENT414 is rated intermediate level, with basic mathematical content. It is mostly theoretical and case study work.

How long does ENT414 take to study?

About 200 hours of study, spread across its 20 units.

How is ENT414 assessed?

ENT414 is assessed by assignments, tutor marked assignments and final examination.

What can I do with ENT414?

Business Owner, Entrepreneur, Business Manager and Business Consultant.

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