Economics & Business Environment
- Management Sciences
- 300 level
- 2 credit units
- 290 pages
- 18 units
This course introduces students to the fundamental concepts of economics and their application to the business environment. It covers measures of economic activity, demand and supply analysis, cost theory, and market structures. Additionally, the course explores the Nigerian business environment, including the money and capital markets, unemployment, balance of payment disequilibrium, and the role of information technology in business management. The course aims to equip students with the tools and techniques necessary for effective managerial decision-making in a dynamic economic landscape.
About this course
- Difficulty
- Intermediate
- Study hours
- 156 hours
- Maths
- Basic
- Content
- Theoretical, case study
- Practical work
- No
- Assignments
- Tutor marked assessments
- Final examination
What you'll read
The real module and unit structure of ACC320, taken from the course material NOUN publishes.
One paragraph, so you can see how it reads
ACC320 · Unit 1: ECONOMIC ENVIRONMENT
Economics is the study of how individuals and societies choose to use the scarce resources that nature and previous generations have provided. Economics is behavioural science and, in large part, the study of how people make choices.
What you should be able to do
- Understand the fundamental concepts of economics and their application to business.
- Analyze the Nigerian business environment and its challenges.
- Apply demand and supply analysis to real-world scenarios.
- Evaluate cost structures and make informed pricing decisions.
- Assess the impact of government policies on business operations.
- Understand the role of information technology in enhancing business competitiveness.
What it prepares you for
- Business Analyst
- Financial Analyst
- Management Consultant
- Project Manager
- Entrepreneur
- Banking
- Manufacturing
- Consulting
- Government
- Technology
Where it gets hard
The units students slow down on, and what makes each one heavy.
- Module 3:
Unit 1: The Theory of Cost
The concepts of marginal cost and average cost require a strong understanding of calculus and economic principles.
- Module 4:
Unit 2: The Nigerian Capital Market
Understanding the interplay of various financial instruments and market forces requires a grasp of financial economics.
A suggested way through it
13 weeks, about 54 hours in total. Yours will differ.
- Week 1Module 1:
Unit 1: Economic Environment · 3 hours
Read Unit 1: Economic Environment, focusing on the relationship between economics and business.. Identify internal and external variables affecting firms.. Differentiate between macroeconomics and microeconomics.. Define normative versus positive economics..
- Week 2Module 1:
Unit 2: Measures of Economic Activity · 3 hours
Study Unit 2: Measures of Economic Activity, focusing on GDP, GNP, and unemployment rate.. Learn the different approaches to measuring GDP.. Distinguish between nominal GDP and real GDP.. Explain the definition and construction of the GDP deflator and the Consumer Price Index..
- Week 3Module 1:
Unit 3: Conceptual Framework of Nigerian Business Environment · 3 hours
Study Unit 3: Conceptual Framework of Nigerian Business Environment, focusing on economic, political, and socio-cultural factors.. Analyze the features of the Nigerian business environment.. Understand the impact of corruption on business.. Identify environmental factors that determine business success..
- Week 4Module 1:
Unit 4: The Major Objectives of Business Firms · 3 hours
Study Unit 4: Major Objectives of Firms, focusing on profit maximization and its limitations.. Define business firms and their objectives.. Understand the meaning and theories of profit.. Analyze the problems associated with measuring profit..
Unit 5: Nature and Theory of Management · 3 hours
Study Unit 5: Nature and Theory of Management, focusing on the functions and levels of management.. Describe the concept of management.. Analyze the approaches to the study of management.. Identify the various levels of management..
- Week 5Module 2:
Unit 1: Market Mechanism and Analyses of Demand and Supply · 3 hours
Read Unit 1: Market Mechanism and Analyses of Demand and Supply, focusing on the law of demand and supply.. Describe economic systems.. Discuss the role of price as a rationing device.. Apply the demand and supply model in a variety of situations..
- Week 6Module 2:
Unit 2: Equilibrium Analysis of Demand and Supply · 3 hours
Study Unit 2: Equilibrium Analysis of Demand and Supply, focusing on market equilibrium and price controls.. Unite demand and supply.. Analyze different changes that may occur to the demand and supply conditions and how the equilibrium is restored.. Know how the government intervenes in the market through price fixation..
- Week 7Module 2:
Unit 3: Concept of Elasticity of Demand · 3 hours
Study Unit 3: Concept of Elasticity of Demand, focusing on price, income, and cross elasticity.. Appreciate the concept of elasticity.. Apply the concept to practice in the course of decision-making.. Appreciate the applicability of the concept to real life situations..
- Week 8Module 2:
Unit 4: Nature and Theory of Management · 3 hours
Study Unit 4: Nature and Theory of Management, focusing on the functions and levels of management.. Describe the concept of management.. Analyze the approaches to the study of management.. Identify the various levels of management..
- Week 9Module 3:
Unit 1: The Theory of Cost · 3 hours
Read Unit 1: The Theory of Cost, focusing on accounting and economic cost concepts.. Appreciate the concept of cost.. Understand explicit and implicit costs.. Calculate the various aspects of cost such as FC, VC, MC, AC..
- Week 10Module 3:
Unit 2: Some Basic Concepts in the Theory of Production · 3 hours
Study Unit 2: Some Basic Concepts in the Theory of Production, focusing on input-output relationship.. Define the meaning of production.. Discuss the production function.. Measure Input and output.. Distinguish between Fixed and variable input..
- Week 11Module 3:
Unit 3: Pricing under Perfect Competition · 3 hours
Study Unit 3: Pricing under Perfect Competition, focusing on price determination and market equilibrium.. Know the realities about perfect competition as a theoretical market.. When profit and output are maximized under this market..
Unit 4: Pure Monopoly · 3 hours
Study Unit 4: Pure Monopoly, focusing on pricing and output decisions.. Define clearly who a monopolist is.. Differentiate a monopoly from other market forms.. Give reasons why monopolies exist..
- Week 12Module 4:
Unit 1: The Nigerian Money Market · 3 hours
Read Unit 1: The Nigerian Money Market, focusing on instruments and functions.. Identify the rational for establishing money market.. Discuss the instruments of Nigerian money market..
Unit 2: The Nigerian Capital Market · 3 hours
Study Unit 2: The Nigerian Capital Market, focusing on the Nigerian Stock Exchange.. Explain the functions of the Nigerian Stock Exchange.. Differentiate the primary market from the secondary market.. Analyze the development of the Nigerian Capital Market..
- Week 13Module 5:
Unit 1: Unemployment in the Nigerian Economy · 3 hours
Study Unit 1: Unemployment in the Nigerian Economy, focusing on causes and effects.. Define the meaning of the unemployment.. Identify the courses of the urban unemployment.. Discuss at the government policies towards solving unemployment in the country..
Unit 2: Balance of Payment Disequilibrium in Nigeria · 3 hours
Study Unit 2: Balance of Payment Disequilibrium in Nigeria, focusing on causes and adjustment mechanisms.. Explain possible causes of balance of payments.. Carry out the measurement of balance of payments Adjustment mechanisms.. Explain the use of policy measures in Nigeria..
Unit 3: Introduction to Information Technology Management · 3 hours
Study Unit 3: Introduction to Information Technology Management, focusing on components and management.. Explain what is information technology.. Identify the basic components of information technology management.. Compare conventional method of managing an IT project with recent approaches..
Preparing for the exam
- Review all Tutor Marked Assignments (TMAs) and Self-Assessment Questions (SAQs) to reinforce understanding.
- Create concept maps linking key economic indicators (GDP, inflation, unemployment) from Module 1 and their impact on business decisions.
- Practice drawing and interpreting demand and supply curves from Module 2, Units 1-3.
- Focus on understanding the characteristics of different market structures (perfect competition, monopoly) in Module 3 and their implications for pricing.
- Study the instruments of the Nigerian money and capital markets in Module 4 and their role in economic development.
- Prepare detailed notes on the causes and effects of unemployment and balance of payment disequilibrium in Nigeria from Module 5.
Questions students ask about this course
What is ACC320 about?
This course introduces students to the fundamental concepts of economics and their application to the business environment. It covers measures of economic activity, demand and supply analysis, cost theory, and market structures. Additionally, the course explores the Nigerian business environment, including the money and capital markets, unemployment, balance of payment disequilibrium, and the role of information technology in business management. The course aims to equip students with the tools and techniques necessary for effective managerial decision-making in a dynamic economic landscape.
How many units does ACC320 have?
ACC320, Economics & Business Environment, has 18 units across 5 modules, over 290 pages of course material. You can read it one unit at a time.
How many credit units is ACC320?
ACC320 carries 2 credit units, at 300 level in Management Sciences.
Is ACC320 hard?
ACC320 is rated intermediate level, with basic mathematical content. It is mostly theoretical and case study work.
How long does ACC320 take to study?
About 156 hours of study, spread across its 18 units.
How is ACC320 assessed?
ACC320 is assessed by assignments, tutor marked assessments and final examination.
What can I do with ACC320?
Business Analyst, Financial Analyst, Management Consultant, Project Manager and Entrepreneur.