Introduction to Entrepreneurial Ventures

1. Define and explain business and social ventures.
2. Understand the scope of business including industrial, commercial, and service sectors.
3. Explain different forms of business ownership and organizational management.
4. Analyze marketing and production functions in entrepreneurial ventures.
5. Understand financial accounting and human resource management principles.
6. Evaluate the relationship between government and business and social responsibility.
7. Explain the concept of social goods and the role of non-governmental organizations.

13 weeks, about 30 hours in total. Yours will differ.

1. Week 1Module 1:

   • Unit 1: Scope of Business Social Ventures · 2 hours

     Define business and social ventures.. Discuss the scope of business including the industrial, commercial, and service sectors.. Analyze the background of social ventures.. Evaluate funding sources for social ventures..

2. Week 2Module 1:

   • Unit 2: Character of Ventures · 2 hours

     Discuss the character of ventures, differentiating between long-term and short-term ventures.. Analyze the characteristics of long-term ventures such as independents, believers, conservers, architects, and controllers.. Evaluate the short-term character of ventures including income seekers, players, poets, professionals, and searchers..

3. Week 3Module 1:

   • Unit 3: Forms of Business Ownership · 2 hours

     Understand the different forms of business ownership including sole proprietorship and partnership.. Evaluate the differences between corporate and non-corporate businesses.. Understand the contents of a partnership deed or articles of partnership..

4. Week 4Module 1:

   • Unit 4: Organization and Management · 2 hours

     Discuss organization and management principles.. Explain time and human relation management.. Evaluate the management process including planning, organizing, directing, and controlling..

5. Week 5Module 2:

   • Unit 1: The Marketing Function · 2 hours

     Analyze the difference between market research and marketing research.. Explain the marketing concept including customer orientation, market segmentation, and integrated marketing effort.. Understand the marketing mix variables..

6. Week 6Module 2:

   • Unit 1: The Marketing Function · 2 hours

     Evaluate the four stages in the product life cycle: introduction, growth, maturity, and decline.. Understand pricing concepts including cost-oriented, demand-oriented, and competition-oriented pricing.. Explore promotional strategies and distribution channels..

7. Week 7Module 2:

   • Unit 2 Production Function · 2 hours

     Analyze the elements of production: inputs, transformation, and output.. Understand the objectives of production, both short-term and long-term.. Evaluate the different production methods: job production, batch production, and flow production..

8. Week 8Module 2:

   • Unit 2 Production Function · 2 hours

     Identify the stages of production planning and control: routing, scheduling, dispatching, expediting, and inspection.. Discuss the factors influencing the selection of plant location..

9. Week 9Module 2:

   • Unit 3 Finance and Accounting Function · 2 hours

     Understand financing, investment, and dividend decisions of an enterprise.. Analyze the difference between bookkeeping and accounting.. Explain accounting assumptions and principles..

10. Week 10Module 2:

    • Unit 3 Finance and Accounting Function · 2 hours

      Discuss the classifications of accounts.. Demonstrate the various books of account.. Evaluate the components of financial statements..

11. Week 11Module 2:

    • Unit 4 Human Resource Function · 2 hours

      Understand the two approaches to management of human resources: mechanical and paternalism.. Explain the dimensions of procurement of personnel: manpower planning, recruitment, selection, and induction.. Evaluate the meaning of integration of personnel..

12. Week 12Module 3:

    • Unit 1 Government and Business · 2 hours

      Discuss the relationship between government and business.. Analyze how business influences government through trade unions, political action committees, and lobbying.. Demonstrate an understanding of how government influences business through regulations and policies..

    • Unit 1 Government and Business · 2 hours

      Evaluate the roles of government in business including permission, contract enforcement, and consumer protection.. Understand government authority in business and regulatory frameworks..

13. Week 13Module 4:

    • Unit 2 The Social Responsibility of Business · 2 hours

      Demonstrate the areas a business should be made to be socially responsible.. Understand the arguments between the social ethic and the profit ethic.. Explain factors responsible for the neglect of social responsibility by Nigerian businesses.. Analyze the concept of social goods and their characteristics..

    • Unit 3 Non-Governmental Organizations and Practice in Evolving Non-Profit Organization · 2 hours

      Evaluate the free rider situation and its impact on social goods.. Analyze the historical development of social networks.. Evaluate the features of social networks and their types..