Communication For Business
- Arts
- 300 level
- 2 credit units
- 224 pages
- 15 units
This course introduces students to the principles and practices of effective communication in the business world. It explores various communication styles, tools, and techniques applicable to both oral and written modes. The course covers business correspondence, report writing, meeting management, and oral presentation skills. Students will learn to craft clear, concise, and persuasive messages for diverse business contexts, enhancing their ability to achieve organizational goals through effective communication.
About this course
- Difficulty
- Intermediate
- Study hours
- 156 hours
- Maths
- None
- Content
- Theoretical, practical, case study
- Practical work
- Yes
- Assignments
- Tutor Marked Assessments
- Final Examination
What you'll read
The real module and unit structure of ENG316, taken from the course material NOUN publishes.
- UNIT 1: COMMUNICATION: MEANING AND GENERAL CHARACTERISTICSPage xi
- UNIT 2 COMMUNICATION AND ITS INFLUENCING FACTORS: ANCILLARY ACTIVITIES IN WRITTEN BUSINESS COMMUNICATION AND GUIDES TO EFFECTIVENESS OF COMMUNICATIONPage 12
- UNIT 3 FACTORS, SYSTEMS AND METHODS OF BUSINESS COMMUNICATIONPage 26
- UNIT 4: THE ELEMENTS, VOCABULARY AND REGISTER OF BUSINESS COMMUNICATIONPage 38
- UNIT 5: THE PROCESS OF, AND TECHNOLOGY IN, MODERN BUSINESS COMMUNICATIONPage 52
- UNIT 1 REPORTING FOR MANAGEMENT DECISIONS: GENERAL CONSIDERATIONSPage 134
- UNIT 2 PLANNING, DESIGNING AND RESEARCHING FOR BUSINESS REPORTSPage 148
- UNIT 3: WRITING BUSINESS REPORTSPage 162
- UNIT 4: WRITING THE MINUTES OF BUSINESSPage 179
- UNIT 5 THE WRITING OF THE MINUTES OF BUSINESS MEETINGS, LETTERS CONVENING MEETINGS, COMMUNIQUÉS AND GOODS/SERVICES ADVERTISEMENTSPage 191
One paragraph, so you can see how it reads
ENG316 · UNIT 1: COMMUNICATION: MEANING AND GENERAL CHARACTERISTICS
The definition of communication given above applies to all these forms of communication. Special treatment of those among these forms of communication considered to be most relevant to the workplace constitutes the subject of this course.
What you should be able to do
- Define and explain key communication concepts and theories.
- Craft effective business letters and other forms of correspondence.
- Write clear, concise, and persuasive business reports.
- Deliver engaging and informative oral presentations.
- Manage meetings effectively, including agenda setting and minute taking.
- Apply appropriate communication styles and techniques in diverse business contexts.
What it prepares you for
- Administrative Assistant
- Executive Secretary
- Public Relations Officer
- Marketing Manager
- Business Consultant
- Corporate Sector
- Government Agencies
- Non-Profit Organizations
- Educational Institutions
- Small Businesses
Where it gets hard
The units students slow down on, and what makes each one heavy.
- Module 1: An Introductory Overview
Unit 3: Factors, Systems and Methods of Business Communication
The wide range of communication models and their application to various business scenarios requires critical thinking and analytical skills.
- Module 3: The Business Report
Unit 2: Planning, Designing and Researching for Business Reports
Synthesizing information from multiple sources and presenting it in a clear, concise, and persuasive manner demands strong writing and analytical skills.
A suggested way through it
13 weeks, about 28 hours in total. Yours will differ.
- Week 1Module 1: An Introductory Overview
Unit 1: Communication: Meaning and General Characteristics – A Review · 2 hours
Read Unit 1: Communication: Meaning and General Characteristics – A Review.. Define communication and its characteristics.. Identify different kinds of communication.. Understand the qualities of effective communication..
- Week 2Module 1: An Introductory Overview
Unit 2: Communication and Its Influencing Factors: Ancillary Activities in Written Business Communication and Guides to Effectiveness of Communication · 2 hours
Study Unit 2: Communication and Its Influencing Factors: Ancillary Activities in Written Business Communication and Guides to Effectiveness of Communication.. Explain ancillary activities in written business communication.. Differentiate between the "ten commandments" and the "fundamentals" of effective communication..
- Week 3Module 1: An Introductory Overview
Unit 3: Factors, Systems and Methods of Business Communication · 2 hours
Read Unit 3: Factors, Systems and Methods of Business Communication.. Explain factors, systems, and methods of communication.. Compare and contrast "systems" and "methods" of organizational communication..
- Week 4Module 1: An Introductory Overview
Unit 4: The Elements, Vocabulary and Register of Business Communication · 2 hours
Study Unit 4: The Elements, Vocabulary and Register of Business Communication.. Explain the elements of communication and their importance.. Identify language functions that form the elements of communication.. Understand the register of business communication..
- Week 5Module 1: An Introductory Overview
Unit 5: The Process of, and Technology in, Modern Business Communication · 2 hours
Study Unit 5: The Process of, and Technology in, Modern Business Communication.. Understand the process of communication.. Identify the role of technology in modern business communication..
- Week 6Module 2: Business Correspondence and Oral Communication
Unit 1: The Business Letter: General Features (I) · 2 hours
Read Unit 1: The Business Letter: General Features (I).. Name, describe, and explain the uses of the different parts of a business letter.. Design a modern format of the business letter..
- Week 7Module 2: Business Correspondence and Oral Communication
Unit 2: The Business Letter: General Features (II) · 2 hours
Study Unit 2: The Business Letter: General Features (II).. Explain how to write the date, salutation, heading, conclusion, name, signature, designation, and direction of a business letter.. Explain and exemplify the language requirements for appropriate wording of letters..
- Week 8Module 2: Business Correspondence and Oral Communication
Unit 3: Kinds of Business Letters · 2 hours
Read Unit 3: Kinds of Business Letters.. Recognize the main point of any business letter and assess its effectiveness.. Ascertain the main point of a business letter and decide on a correct style..
- Week 9Module 2: Business Correspondence and Oral Communication
Unit 4: Other Forms of Business Correspondence and Communication · 2 hours
Study Unit 4: Other Forms of Business Correspondence and Communication.. Identify other forms of correspondence than the letter in a business setting.. Demonstrate the ability to use these forms of correspondence..
- Week 10Module 2: Business Correspondence and Oral Communication
Unit 5: Routine Business Office Interactions and Public Speaking · 2 hours
Read Unit 5: Routine Business Office Interactions and Public Speaking.. Show capability in participating meaningfully in routine business office communication.. Demonstrate understanding of the requirements for controlling nervousness, for making a preparation for a public speech, for preparing to give it and for making a good delivery of the speech..
- Week 11Module 3: The Business Report
Unit 1: Reporting for Management Decisions: General Considerations · 2 hours
Study Unit 1: Reporting for Management Decisions: General Considerations.. Define reports and identify the different kinds of reports.. Demonstrate a positive attitude to report writing..
- Week 12Module 3: The Business Report
Unit 2: Planning, Designing and Researching for Business Reports · 2 hours
Read Unit 2: Planning, Designing and Researching for Business Reports.. Identify and explain the various parts that a business report ought to have.. Describe the activities involved in collecting the material for writing a report..
- Week 13Module 3: The Business Report
Unit 3: The Business Report · 2 hours
Study Unit 3: Writing Business Reports.. Write the first draft of a report.. Edit or revise the first draft accurately.. Write a polished final (or proof) copy of the report..
Unit 4: Writing the Minutes of Business Meetings: Overview · 2 hours
Study Unit 4: Writing the Minutes of Business Meetings: Overview. Explain what minutes of meetings mean.. Give reasons for their importance in the records of organizations (in our case, business firms)..
Preparing for the exam
- Review all Tutor-Marked Assignments (TMAs) and their feedback to identify areas of weakness.
- Create detailed outlines for each module, focusing on key concepts and theories.
- Practice writing different types of business letters and reports, paying attention to format and style.
- Record yourself delivering oral presentations and analyze your performance for clarity and engagement.
- Form a study group to discuss complex topics and share insights on exam preparation strategies.
- Allocate specific time slots for revision, ensuring adequate coverage of all course materials.
- Focus on understanding the practical applications of communication principles in real-world business scenarios.
Questions students ask about this course
What is ENG316 about?
This course introduces students to the principles and practices of effective communication in the business world. It explores various communication styles, tools, and techniques applicable to both oral and written modes. The course covers business correspondence, report writing, meeting management, and oral presentation skills. Students will learn to craft clear, concise, and persuasive messages for diverse business contexts, enhancing their ability to achieve organizational goals through effective communication.
How many units does ENG316 have?
ENG316, Communication For Business, has 15 units across 3 modules, over 224 pages of course material. You can read it one unit at a time.
How many credit units is ENG316?
ENG316 carries 2 credit units, at 300 level in Arts.
Is ENG316 hard?
ENG316 is rated intermediate level, with no mathematical content. It is mostly theoretical, practical and case study work, and it has a practical component.
How long does ENG316 take to study?
About 156 hours of study, spread across its 15 units.
How is ENG316 assessed?
ENG316 is assessed by Assignments, Tutor Marked Assessments and Final Examination.
What can I do with ENG316?
Administrative Assistant, Executive Secretary, Public Relations Officer, Marketing Manager and Business Consultant.