Skip to main content
nounstudy
BUS419

International Business

This course provides an overview of international business, covering fundamental concepts in international trade and the basis of entering world business markets. It explores international business strategies, the world business environment, and the political economy of international trade. The course also examines ethical and financial aspects, including the international monetary fund system, international liquidity, and international finance and lending institutions. It aims to equip learners with the knowledge for planning and executing activities in the international business process.

About this course

Difficulty
Intermediate
Study hours
60 hours
Maths
Basic
Content
Theoretical, case study
Practical work
No
How it is assessed
  • Assignments
  • Tutor marked assessments
  • Final examination

One paragraph, so you can see how it reads

BUS419 · UNIT 1: Introduction to International Business

Excellent networking abilities: Excellent networking and abilities to the exchange of information and ideas among people with a common profession or special interest, usually in an informal social setting. However, in international business, networking is needed to professionally speaks to business professionals.

What you should be able to do

  1. Differentiate between international business and international trade
  2. Explain modes of entering world markets
  3. Explain globalization and its drivers
  4. Explain foreign direct investment (FDI) and its theories
  5. Explain some ethical issues on international business

What it prepares you for

Careers
  • International Marketing Manager
  • Export/Import Specialist
  • Global Business Consultant
  • International Trade Analyst
  • Foreign Investment Advisor
Where it is applied
  • Manufacturing
  • Finance
  • Consulting
  • Logistics
  • Government

Where it gets hard

The units students slow down on, and what makes each one heavy.

  • Module One: An Overview of International Trade and International Business

    Unit 2: Bases of International Trade

    Advanced theories such as the Factor Endowment Theory require understanding of complex economic principles and assumptions.

  • Module Two: International Business Strategies

    Unit 2: International Marketing

    Understanding the nuances of cultural differences and adapting marketing strategies accordingly demands critical analysis and sensitivity.

A suggested way through it

Suggested

13 weeks, about 26 hours in total. Yours will differ.

  1. Week 1Module One: An Overview of International Trade and International Business
    • Unit 1: Introduction to International Business · 2 hours

      Define international business and domestic business. Identify skills needed for international business. Explain differences between domestic and international trade. Discuss reasons for international trade and barriers.

  2. Week 2Module One: An Overview of International Trade and International Business
    • Unit 2: Bases of International Trade · 2 hours

      Explain the Production Possibility Curve (PPC). Discuss the Principles of Absolute Advantage. Explain the Principles of Comparative Advantage. Describe the Factor Endowment Theory.

  3. Week 3Module One: An Overview of International Trade and International Business
    • Unit 3: World Market Environment · 2 hours

      Explain the World Business Environment. Identify the components of the World Business Environment. Discuss the challenges of International Business.

  4. Week 4Module One: An Overview of International Trade and International Business
    • Unit 4: Globalization · 2 hours

      Define globalization. Describe the globalization of markets and production. Discuss the main features, benefits, and shortcomings of globalization. Identify the drivers and implications of globalization.

  5. Week 5Module One: An Overview of International Trade and International Business
    • Unit 5: Foreign Direct Investment (FDI) · 2 hours

      Describe Foreign Direct Investment (FDI). Give reasons for foreign direct Investment. Explain theories of FDI. State benefits of FDI.

  6. Week 6Module One: An Overview of International Trade and International Business
    • Unit 6: Political Economy of International Trade · 2 hours

      Define political economy. Explain instruments of trade policy. Discuss political arguments for and against intervention in international business.

  7. Week 7Module Two: International Business Strategies
    • Unit 1: Mode of Entering International Markets · 2 hours

      Explain modes of entering international markets. Select the best entry option for your business. Advise clients on approaching an international market.

  8. Week 8Module Two: International Business Strategies
    • Unit 2: International Marketing · 2 hours

      Define international marketing. Explain standardization and adaptation. Explain international promotional policies.

  9. Week 9Module Two: International Business Strategies
    • Unit 3: Distribution Strategies · 2 hours

      Define a channel of distribution for goods or services. Explain channel members involved in moving goods from manufacturers to consumers. Explain the determinants of channel types.

  10. Week 10Module Two: International Business Strategies
    • Unit 4: Exports and Imports Practices and · 2 hours

      Define Export and Import. Describe people who are involved in export. Give reasons for export. Mention procedure for import and export. List documents involved in exporting and importing of goods/ and services.

  11. Week 11Module Two: International Business Strategies
    • Unit 5: Multinational Corporations (MNCS) · 2 hours

      Define a multinational corporation. List the criticism for and against multinational corporation. Classify forms of multinational corporations.

  12. Week 12Module Three: Ethical and Financial Aspects ofInternational Business
    • Unit 1: Ethical Issues on International Business · 2 hours

      State ethical issues in international business. Explain ethical issues in international business.

  13. Week 13Module Three: Ethical and Financial Aspects ofInternational Business
    • Unit 2: Financial Influence on International Business · 2 hours

      Explain factors that affect international business finance. Explain the implication of foreign currency on international business. Explain balance of payment. Explain tariff, taxation and Government regulatory policy on international business activities.

Preparing for the exam

What to do
  • Create concept maps linking Units 1-6 trade theories
  • Practice analyzing case studies from Units 7-9 weekly
  • Focus on ethical frameworks from Unit 10
  • Review financial terms from Units 11-13 weekly
  • Summarize key points from each unit weekly

Questions students ask about this course

What is BUS419 about?

This course provides an overview of international business, covering fundamental concepts in international trade and the basis of entering world business markets. It explores international business strategies, the world business environment, and the political economy of international trade. The course also examines ethical and financial aspects, including the international monetary fund system, international liquidity, and international finance and lending institutions. It aims to equip learners with the knowledge for planning and executing activities in the international business process.

How many units does BUS419 have?

BUS419, International Business, has 21 units across 1 module, over 190 pages of course material. You can read it one unit at a time.

How many credit units is BUS419?

BUS419 carries 3 credit units, at 400 level in Management Sciences.

Is BUS419 hard?

BUS419 is rated intermediate level, with basic mathematical content. It is mostly theoretical and case study work.

How long does BUS419 take to study?

About 60 hours of study, spread across its 21 units.

How is BUS419 assessed?

BUS419 is assessed by assignments, tutor marked assessments and final examination.

What can I do with BUS419?

International Marketing Manager, Export/Import Specialist, Global Business Consultant, International Trade Analyst and Foreign Investment Advisor.

More courses in Management Sciences

PAD405

Public Policy Making And Analysis

3 credit units

Open PAD405
COP415

Seminar In Cooperative Management I

2 credit units

Open COP415
ENT421

Risk Management

2 credit units

Open ENT421