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BUS427Management Sciences3 Unitsintermediate

Business Policy and Strategy

This course provides a comprehensive overview of business policy and strategy. It explores the fundamental concepts, evolution, and characteristics of business policies. Students will learn about corporate strategy, strategic management, and the roles of top-level management. The course also covers strategy formulation, environmental appraisal, corporate governance, social responsibility, and ethical decision-making, equipping students with the knowledge to analyze complex business problems and develop effective strategies.

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156h
Study Time
13
Weeks
12h
Per Week
basic
Math Level
Course Keywords
Business PolicyCorporate StrategyStrategic ManagementGovernanceEthics

Course Overview

Everything you need to know about this course

Course Difficulty

Intermediate Level
Builds on foundational knowledge
65%
intermediate
➕
Math Level
Basic Math
🔬
Learning Type
Hands-on Practice

Course Topics

Key areas covered in this course

1

Business Policy Concepts

2

Corporate Strategy

3

Strategic Management Process

4

Environmental Appraisal

5

Corporate Governance

6

Social Responsibility

7

Ethical Decision Making

Total Topics7 topics

Ready to Start

No specific requirements needed

This course is designed to be accessible to all students. You can start immediately without any prior knowledge or specific preparation.

Assessment Methods

How your progress will be evaluated (3 methods)

Assignments

Comprehensive evaluation of course material understanding

Written Assessment

Tutor-Marked Assessments

Comprehensive evaluation of course material understanding

Written Assessment

Final Examination

Comprehensive evaluation of course material understanding

Written Assessment

Career Opportunities

Explore the career paths this course opens up for you

Business Analyst

Apply your skills in this growing field

Management Consultant

Apply your skills in this growing field

Strategic Planner

Apply your skills in this growing field

Executive Manager

Apply your skills in this growing field

Business Development Manager

Apply your skills in this growing field

Industry Applications

Real-world sectors where you can apply your knowledge

ConsultingFinancial ServicesManufacturingTechnologyHealthcare

Study Schedule Beta

A structured 13-week journey through the course content

Week
1

Module 1: Basics About Business Policy

2h

Unit 1: Business Policy – Definition and Discussion of Concepts

2 study hours
  • •Read the definition of policy, business, and business policy.
  • •Understand the need for business policy.
  • •Explain business policy implementation in an organization.
Week
2

Module 1: Basics About Business Policy

2h

Unit 2: Evolution of Business Policy as a Discipline

2 study hours
  • •Trace the evolution of business policy as a discipline.
  • •Discuss the genesis of business policy.
  • •Trace the evolution of business policy based on managerial practices.
Week
3

Module 1: Basics About Business Policy

2h

Unit 3: Nature, Objectives and Purpose of Business Policy

2 study hours
  • •State the nature of business policy.
  • •Highlight the importance of business policy.
  • •Enumerate the purposes of business policy.
  • •List the objectives of business policy.
Week
4

Module 1: Basics About Business Policy

2h

Unit 4: Kinds/Types of Policies

2 study hours
  • •Explain the characteristics of policy.
  • •List and discuss the sources of a policy.
  • •State the features that make a good policy.
Week
5

Module 1: Basics About Business Policy

2h

Unit 5: Types/Kinds of Policies

2 study hours
  • •Describe how policies are formulated.
  • •List the types of Policy.
  • •Enumerate the reasons for formulating policies.
Week
6

Module 1: Basics About Business Policy

2h

Unit 6: Organizational Policies

2 study hours
  • •Explain the meaning of organization.
  • •Discuss the purpose of organizational policies.
  • •Differentiate between objectives and policies.
Week
7

Module 1: Basics About Business Policy

2h

Unit 7: Functions and Responsibilities of Business Policy in management

2 study hours
  • •Discuss business policy as they relate to different organizations.
  • •Enumerate the function of Business policy in management.
  • •Discuss the responsibility of Business policy in management.
Week
8

Module 2: Concept of Corporate Strategy and Management

2h

Unit 1: The Concept of Corporate Strategy

2 study hours
  • •Explain the meaning of and the need for strategy.
  • •Explain the scope of strategy.
  • •List and discuss criteria and steps involved in formulation of strategy.
Week
9

Module 2: Concept of Corporate Strategy and Management

2h

Unit 2: Strategic Decision Making

2 study hours
  • •Define and explain strategic decision making.
  • •Discuss issues in strategic decision-making.
  • •Enumerate and discuss the various schools of thought on strategic formation.
Week
10

Module 2: Concept of Corporate Strategy and Management

2h

Unit 3: Process of Strategic Management

2 study hours
  • •Define Strategic Management and discuss the Process of Strategic Management.
  • •List and explain the Phases in Strategic Management.
  • •Enumerate and discuss the Elements in Strategic Management Process.
Week
11

Module 2: Concept of Corporate Strategy and Management

2h

Unit 4: Overview of Strategic Management

2 study hours
  • •Define the Concepts/Approaches of Strategic Management.
  • •Discuss the Strategic Formation (Classical School).
  • •Explain what is meant by Strategic Evaluation and Choice.
Week
12

Module 2: Concept of Corporate Strategy and Management

2h

Unit 5: Historical Developments of Strategic Management

2 study hours
  • •Trace the Birth of Strategic Management.
  • •Discuss the Growth and Portfolio Theory.
  • •Discuss the Marketing Revolution and the Japanese Challenge.
Week
13

Module 2: Concept of Corporate Strategy and Management

2h

Unit 6: Hierarchy of Strategic Intent

2 study hours
  • •Explain the concepts of strategic intent, stretch, leverage and fit.
  • •Describe and exemplify the concept of vision and mission.
  • •Explain the three dimension of business definition.

This study schedule is in beta and may not be accurate. Please use it as a guide and consult the course outline for the most accurate information.

Course PDF Material

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Study Tips & Exam Preparation

Expert tips to help you succeed in this course

1

Create concept maps linking Units 3-5 strategy formulation models.

2

Practice applying SWOT analysis to different case studies (Units 1-2 Module 5).

3

Review ethical frameworks from Unit 4 Module 4 and apply them to sample scenarios.

4

Focus on understanding the roles and responsibilities of the board of directors (Unit 1 Module 4).

5

Develop time management skills for the final examination by practicing with past papers.

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