Skip to main content
TSM244Social Sciences2 Unitsintermediate

Tourist Sites: Products & Operations Ii

This course explores the multifaceted aspects of managing tourism, encompassing development strategies, tour operations, distribution channels, and business management. It examines tourism's impact on urban and rural environments, emphasizing sustainable practices and ethical considerations. Students will learn about marketing management, financial planning, and crisis management in the context of international tourism, equipping them with the skills to navigate the complexities of the industry.

Transform this course into personalized study materials with AI

40h
Study Time
13
Weeks
3h
Per Week
basic
Math Level
Course Keywords
Tourism ManagementTour OperationsSustainable TourismCrisis ManagementTourism Marketing

Course Overview

Everything you need to know about this course

Course Difficulty

Intermediate Level
Builds on foundational knowledge
65%
intermediate
Math Level
Basic Math
🔬
Learning Type
Hands-on Practice

Course Topics

Key areas covered in this course

1

Tourism Development

2

Tour Operations

3

Tourism Distribution

4

Tourism Marketing

5

Tourism Finance

6

Tourism Ethics

7

Crisis Management

Total Topics7 topics

Ready to Start

No specific requirements needed

This course is designed to be accessible to all students. You can start immediately without any prior knowledge or specific preparation.

Assessment Methods

How your progress will be evaluated (3 methods)

Assignments

Comprehensive evaluation of course material understanding

Written Assessment

Tutor-Marked Assessments

Comprehensive evaluation of course material understanding

Written Assessment

Final Examination

Comprehensive evaluation of course material understanding

Computer Based Test

Career Opportunities

Explore the career paths this course opens up for you

Tourism Manager

Apply your skills in this growing field

Tour Operator

Apply your skills in this growing field

Marketing Manager

Apply your skills in this growing field

Financial Analyst

Apply your skills in this growing field

Consultant

Apply your skills in this growing field

Industry Applications

Real-world sectors where you can apply your knowledge

HospitalityTravel AgenciesTourism BoardsEvent ManagementDestination Marketing

Study Schedule Beta

A structured 13-week journey through the course content

Week
1

Module 1: Managing Tourism for Development

3h

Unit 1: Managing Tourism for Development

3 study hours
  • Understand the evolution of tourism development.
  • Examine the impact of destination environment and government regulations.
  • Analyze industry management decisions for development optimization.
Week
2

Module 1: Managing Tourism for Development

3h

Unit 2: Tour Operations Management

3 study hours
  • Explore the UK tour operating industry as a case study.
  • Analyze the tour operating value chain.
  • Evaluate strategic approaches adopted by tour operators.
Week
3

Module 1: Managing Tourism for Development

6h

Unit 3: Managing Tourism Distribution

3 study hours
  • Identify problems in tourism services distribution.
  • Examine the role of information in tourism distribution.
  • Analyze the role of intermediaries in tourism.

Unit 4: Managing Tourism Businesses

3 study hours
  • Analyze channel management issues.
  • Explore channel design and member selection.
  • Understand the management of conflict in distribution channels.
Week
4

Module 1: Managing Tourism for Development

3h

Unit 4: Human Resource Management in Tourism

3 study hours
  • Understand the characteristics of tourism and their impact on human resources.
  • Examine tourism's image as an employer.
  • Identify skills shortages in tourism.
Week
5

Module 1: Managing Tourism for Development

3h

Unit 5: Site and Visitor Management at the Natural Attractions

3 study hours
  • Consider the context within which operational site management is located.
  • Describe different techniques that managers can use.
  • Stress the importance of proper care in the implementation of these policies.
Week
6

Module 2: Strategy for Tourism Management

3h

Unit 1: Strategy for Tourism Management

3 study hours
  • Describe the importance of mission and stakeholders in tourism management.
  • Identify techniques of strategic analysis and choice.
  • Enumerate the process of strategic implementation.
Week
7

Module 2: Strategy for Tourism Management

3h

Unit 2: Managing Urban Tourism

3 study hours
  • Identify key issues in the management of urban tourism.
  • Highlight the need for a systematic and holistic framework for managing tourism in urban spaces.
  • Identify the challenges of promoting urban tourism.
Week
8

Module 2: Strategy for Tourism Management

3h

Unit 3: Managing the Countryside for Tourism: A Governance Perspective

3 study hours
  • Identify the challenges inherent in the management of rural tourism.
  • Apply the concept of governance to the management of rural tourism.
  • Consider the relative importance of local control and national policy.
Week
9

Module 2: Strategy for Tourism Management

3h

Unit 4: Tourism and the Environment

3 study hours
  • Define tourism environment.
  • Describe the multidimensional and variable nature of the tourism environment.
  • Highlight the need for a destination-specific focus in environmental management policies.
Week
10

Module 2: Strategy for Tourism Management

3h

Unit 5: Marketing Management for Tourism

3 study hours
  • Explain the process of marketing in tourism.
  • Describe marketing plan in tourism.
  • Explain branding as a focus for marketing plan.
Week
11

Module 3: Managing Finance for Tourism

3h

Unit 1: Managing Finance for Tourism

3 study hours
  • Explain the importance of financial management for business operating in the travel and tourism industry.
  • Discuss the importance of long term capital investment decisions.
  • Explain the information requirements for decision-makers.
Week
12

Module 3: Managing Finance for Tourism

6h

Unit 2: Ethics in Tourism Management

3 study hours
  • Describe the various ethical issues in tourism management.
  • Identify the problem of ethics implementation.
  • Explain the conflicts surrounding ethics.

Unit 3: The Role of Government in the Management of Tourism

3 study hours
  • Appreciate the role of government in tourism.
  • Identify linkages between different level of states.
  • Understand the changing dimensions of central government involvement in tourism.
Week
13

Module 3: Managing Finance for Tourism

6h

Unit 4: Information and Communications Technologies for Tourism

3 study hours
  • Recognize how ICT support business functions.
  • Identify the impacts of ICTs on the marketing mix.
  • Recognize the application of ICTs to airlines, the hospitality industry, tour operators, travel agencies and destination.

Unit 5: The Management of Crisis in International Tourism

3 study hours
  • Understand the relationship between disaster, crises and tourism.
  • Identify the impacts of crisis on tourism.
  • Highlight and explain the crisis management framework in tourism.

This study schedule is in beta and may not be accurate. Please use it as a guide and consult the course outline for the most accurate information.

Course PDF Material

Read the complete course material as provided by NOUN.

Access PDF Material

Study Tips & Exam Preparation

Expert tips to help you succeed in this course

1

Review all module learning outcomes and key terms.

2

Practice case studies related to crisis management.

3

Create financial models for investment appraisal.

4

Summarize ethical principles and their application.

5

Focus on understanding the role of government in tourism.

6

Practice applying marketing strategies to different tourism scenarios.

Related Courses

Other courses in Social Sciences that complement your learning